Archive Recording: Gen Y and Credit Unions: Attracting and Retaining Young Members

A recent study states that 48 percent of 18-24 year olds are "not familiar at all" with credit unions. Yet the size and financial impact of Gen Y/Millennials continues to grow. Credit unions know they cannot neglect to penetrate this expanding demographic, but there are more questions than answers on how best to attract and retain young members.

Join credit union consultant Chris Dollar as he discusses various tactics that go beyond merely having a Facebook presence or embracing technology for reaching young people in your community. This presentation will provide hope for credit unions in reaching this portion of the population and show that the credit union philosophy of "people helping people" is one that can resonate with young employees, volunteers and members.

After registering, you will receive a confirmation email containing information about joining the webinar.

Original Air Date: October 21, 2015


Price: $ 95.00